Black Sheep @ The Box Office: Yes, Sandra Bullock! We Will Marry You.

Albeit a premise that has been done many times before and despite a recently uneven track record for star, Sandra Bullock, North America has proclaimed a resounding, “Yes!” for THE PROPOSAL, as the comedy conquered all at the box office this weekend. I guess everybody loves a June wedding!


THE PROPOSAL had its rehearsal dinner last weekend, where a sneak preview allowed audiences to see the bride before the wedding. While that would ordinarily be considered bad luck, it was the complete opposite here. Like most marriages these days though, it will be the weeks to come that will show whether this marriage will make it to the golden years or end up in divorce.


The week’s other big release generated about as much interest as a high school history lesson. YEAR ONE starring Jack Black and Michael Cera as some of the first people to ever grace this good earth, pulled in a modest average of just under $7K per screen. I would call that historic and I’m fairly certain, it will soon be forgotten.


Meanwhile, the rest of the Top 10 continued to separate the men from the boys as THE HANGOVER, UP!, NIGHT AT THE MUSEUM 2 and STAR TREK all posted declines of 30% or lower. UP! is now in the perfect position to not only become this summer’s biggest hit (so far) but it will also most likely finish its run as the second most successful animated film of all time, behind another Pixar classic, FINDING NEMO.


Below the Top 10, summertime independent, AWAY WE GO continued its successful expansion, with a potential Top 10 appearance likely in the next couple of weeks. FOOD INC and MOON held up solidly, if not spectacularly, in their second weeks. It was Woody Allen though that made the big splash this weekend. After the summer success of his last film, VICKY CRISTINA BARCELONA, Allen returns this summer with his first New York City based film in years, WHATEVER WORKS, starring Larry David. WHATEVER WORKS, which will be reviewed by Black Sheep this week, opened on just nine screens (vs. almost 700 screens for VCB) but pulled in an average of over $31K on those screens for a total of $281K. The film expands next week and will try to match VCB’s $23 million domestic tally, the most for an Allen film is years.

NEXT WEEK: TRANSFORMERS 2 is expected to be the biggest thing this summer and it hits this Wednesday on more than 4000 screens. And you know you’re in trouble when the trailer almost makes you cry; Cameron Diaz returns to screens in MY SISTER’S KEEPER (2600 screens).

Source: Box Office Mojo

WEEKEND BOX OFFICE: Up with UP!

People love to watch other people fail. It is especially more delicious when the one falling is finally doing it after a number of successes. And while the industry people around the world consistently admire and appreciate the Pixar pictures, they are all still waiting to watch them fall on their faces. The logic is that a streak of success ten pictures long is not sustainable but if there is one thing Pixar is good at (and realistically, there are a great number of things they are great at), it is making the impossible happen and proving everyone wrong.

The truth of it is that people may speculate when the first Pixar failure will come but these same people all LOVE the Pixar movies. UP! is no exception to any of this. It is universally adored by critics and audiences alike and now, it has overcome a vague advertising campaign to become Pixar’s biggest opening in years. As far as comparable summer Pixar releases go, UP! and its $68 million take is the biggest Pixar opening since FINDING NEMO pulled in $70 million in 2003. The fish movie went on to make close to $340 million in North America alone. WALL-E and RATATOUILLE both debuted to less ($63 million and $47 million respectively) and went on to make over $200 million each domestically so UP! is certainly off to a bold start. Now we just have to see where the wind carries it over time.


Universal’s attempt to counterprogram against UP! was only moderately successful. Sam Raimi’s return to the horror genre, DRAG ME TO HELL, only brought in about $16 million to narrowly beat out the second week of TERMINATOR SALVATION, which stumbled more than it should have (-62%). DRAG ME TO HELL is actually only slightly less praised than UP! is but audiences did not buy into the high concept approach to horror. That old lady in the movie couldn’t afford her mortgage payments and people couldn’t afford to pay to watch her not afford those payments. Or maybe they were just more interested in seeing the second frame of NIGHT AT THE MUSEUM: BATTLE OF THE SMITHSONIAN. The Ben Stiller McMovie dropped off a reasonable 52% considering it had intense competition from UP!.


Both EASY VIRTUE and THE BROTHERS BLOOM continued successful expansions this week. THE BROTHERS BLOOM nearly cracked the Top 10, coming in just behind OBSESSED with $652K on 148 screens. Perhaps by the time final figures come in tomorrow, it will have surpassed the Beyonce thriller. Though Black Sheep doesn’t believe Jessica Biel’s turn in EASY VIRTUE is that special, audiences are eating it up. The British farce added just 16 screens to its roster and saw its returns increase by nearly 70%. And although it has the third highest per screen average of any film playing, this year’s winner Oscar winner for Best Foreign Language film, DEPARTURES, did not do the kind of business befitted to an Academy Award winning film. $72K on 9 screens is respectable but hardly memorable. An earlier release would have helped significantly.


NEXT WEEK: Laugh it up, folks. Will Ferrell goes head to head with his former OLD SCHOOL director next week as LAND OF THE LOST (3300 screens) opens against the much buzzed about, THE HANGOVER (3200 screens). Oh, and if you’re a woman and want to laugh, well then you’ll be happy to hear that Nia Vardalos is back in theatres with MY LIFE IN RUINS (1100 screens). Or maybe laughing at people is much more your style. Mariah Carey returns to theatres in TENNESSEE (14 screens); she plays a waitress who wants to sing. It’s a big stretch. And finally, if you like your laughter with a little heart, Sam Mendes goes indie with AWAY WE GO. That’s where I’ll be.

Source: Box Office Mojo

WEEKEND BOX OFFICE: Stiller Takes Down the Terminator

Overcrowding at the box office is standard fare during the summer months. I always feel that the films could be better spread out but studios continue to insist upon pitting film against film instead of just picking perhaps more quiet weekends to let films find their own audiences. I just have to learn though that it isn’t about everyone having their own day; it’s about coming out strong and taking down the other guy while you’re at it.


Prognosticators were torn on how this weekend would play out. On the one hand, TERMINATOR SALVATION was tracking very well and seemed to be riding some pretty strong buzz. On the other hand, NIGHT AT THE MUSEUM: BATTLE AT THE SMITHSONIAN was coming a hugely successful following for the first film and a lack of family fare in the market place. Most had their money on NIGHT AT THE MUSEUM as family films tend to do big business on Memorial Day weekend. They would have won their bets but grossly overshot how much they would win by. Some predictions had the film coming in at $75 million but it only brought in $53 million in the end. While well below what they may have been hoping for, it is still much better than the first adventure’s opening weekend take of $30 million and that one went on to make over $250 million.


The buzz for TERMINATOR SALVATION seemed to dissipate pretty quickly as soon as the weekend hit. The McG directed film, the first in the series to come out since 2003, capitalized on the demand by coming on Thursday to the tune of $13 million, including midnight screenings. Poor reviews though, from both critics and fans, may have shortened the lines. Personally, I felt that the critics were being more harsh than needed but regardless, McG’s franchise reboot has a much more difficult road ahead of it as it goes into its next two expected installments. Meanwhile, the STAR TREK reboot continues to travel at warp speed. It has now brought in over $180 million in just three weeks and should have no problems crossing the $200 million mark by next weekend.


The Top 10 saw only one other debut and it did what was expected. DANCE FLICK did mediocre business and will likely end up making is reported $25 million budget back but not doing much else past that. And below the Top 10, THE BROTHERS BLOOM and SUMMER HOURS continued to add theatres and grosses. Each saw their returns increase over 300% and their averages in and around $7K per screen. Although there are no estimates reported for Steven Soderbergh’s sexy THE GIRLFRIEND EXPERIENCE, the week’s best art house debut goes to EASY VIRTUE (Black Sheep review to come this week). This British farce, with Jessica Biel making a play for more leading parts, pulled in a solid $11K average. Reviews are mixed though so Biel will need to try again. I would suggest she take off some clothes but she already has and that went straight to video.

NEXT WEEK: Pixar tries to make it 10 for 10 with their latest feature, UP! An animated feature about an old grump and a boy scout in a flying house seems like a hard sell to me but they made rats in the kitchen and a half silent film about a robot work so I don’t underestimate anything they put out. UP! will be released on 3700 screens. The only other wide release next weekend is looking for a decidedly different market. Sam Raimi’s financing horror flick, DRAG ME TO HELL, opens on 2400 screens. Outside of that, THE BROTHERS BLOOM goes wide and this year’s Oscar winner for Best Foreign Language Film, DEPARTURES, from Japan, will finally hit North American theatres.

Source: Box Office Mojo