Blabbermouth.net reports that Iron Maiden lead singer Bruce Dickinson, who wrote and produced the film, was in France on Wednesday to promote the release there. He held a screening and a press conference, in which he also talked about the new distribution deals attached to the picture. For one, Anchor Bay will be handling the U.S. distribution, which I assume means it'll be straight-to-video. Whatever the format, expect it in early 2009.
Here's the UK commercial for the DVD, which hit there in September:
Looks kind of cheeseball, but in a potentially classic way.